Bluenery was not conceived as a product brand, but as a community of like-minded spirits that want to act on their love for the oceans. We are not a fast consumer fashion brand but we aim to change the attitude toward clothing in a sustainable way. The Bluenery family helps to change these attitudes by sharing ideas and creating awareness of our values: exploration, freedom and harmony.
Each member of our family shares our love of the aquatic life, the concern for the state of our oceans and the desire for a more sustainable lifestyle.
Together, we want to tell a story of another life, a life of exploration and adventure with respect for our environment, a story that appeals to a global audience yearning for a more peaceful and harmonious way of life, away from the pressures of instant gratification and massive consumption.
Discover our family in the coming weeks on the official social networks Bluenery.